Inspiration for the Word Mark and Brand
Voyage brings you coffee beans from all over the world and cold brews them with nitro in St. Petersburg, FL. They embody the idea of traveling and exploring and trying things from every corner of the world. We aimed to bring that mid century travel vibe into the branding and packaging without being over the top. The word mark for Voyage resulted in a completely custom typeface created in attempt to merge a few fonts from the 50's with a couple from today. Its modern and 100% inspired by the shape of airplane wings. This is a symmetry lover's dream identity.